
Meet Aiko and Aiden, the AI interns that have just been hired to work alongside humans at Codeword, a US-based marketing agency.
As the world debates whether AI will replace humans, Codeword has decided to put that theory to the test by hiring not one, but two AI interns. Aiko and Aiden will be joining a team of 106 people and will be assigned reporting managers just like their human counterparts.
Aiden will be a part of the editorial team, reporting to the Senior Editor, while Aiko will be working in the design team and will report to the Senior Art Director. Both interns will be evaluated regularly for their performance and will even get internal creative assignments. If the internship is successful, the interns will be getting a ‘full-time role’.
The company’s official blog states that Aiden and Aiko will be creating slides for their ‘all-hands meetings and might even update the company’s blog’. But don’t expect them to produce work that can be directly presented to clients, they will be tasked with things that AI is good at like ‘generating large volumes of rough concept thumbnails for mood boards, news and trend research, or voice and tone analysis for their editorial team’.
Terrence Doyle, the company’s Senior Editor, says that employing AI interns is an opportunity to let ‘mind-numbing and time-consuming tasks’ be passed on to ‘emotionless interns who can’t get bored’ so that the others can focus on better tasks. But he also admits that as a former freelance journalist, he’s also a little terrified by the creative capacity of AI.
But fear not, Codeword doesn’t believe in hiring interns without pay, even if they’re not human. Hence, they will be donating the amount equivalent of the two interns’ hourly salary to the Grace Hopper Celebration.
So, are you ready to invite an AI onto your very own team? Would you even consider this as an option?
The world is changing, and it is happening at an alarmingly fast rate, but change is inevitable. We have to learn to flow with it and embrace it.
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